The Funniest Podcast About Social Media
That Helps You Grow Your Business

Creation, Curation and Contemplation with Ralph, Carol Lynn and Teddie – Ep.55

This week we welcomed three charismatic individuals into the studio: Ralph M. Rivera, Carol Lynn Rivera and Teddie Mucha from Web Search Social and Rahvalor!. …And a quick Thank You to our sponsor, TribeBoost! A great way to grow your Twitter audience with relevant and quality people. Learn More Here, and be sure to use Coupon Code “unscrambled” for 15% OFF the first month 😉

Quick Note: The written posts of our episodes are an extremely POOR representation of the actual Audio show. Please Listen to get the full effect 😉 It’s simply not humanly possible to capture our weekly “delightful disaster” in words…

Ralph M. Rivera - Founder of Rahvalor Interactive and Web Search Social

Ralph M. Rivera – Founder of Rahvalor Interactive and Web Search Social

This week we talk about content creation vs. curation and the importance of not being an overwhelming nuisance. But first we talked about the news item of the week: someone from AirBnB host who refuses to leave, which she can’t seem to resolve. It’s an important and somewhat scary story worth reading: http://bit.ly/1r79ky8

Ralph spoke at great length about the need to put relevant, consistent content on your social media profile. The question is, how do you do so without adding to the nonstop slew of social noise? Instead you have to spend time to create positive content on social media and not just share other people’s stuff. That just creates too much noise that will ultimately hurt your brand!

Carol Lynn Rivera - Founder of Web Search Social

Carol Lynn Rivera – Founder of Web Search Social

David suggested that, instead of just posting stuff, you should use social media to talk to people which will create the content and make people more likely to interact with you and your brand. Carol Lynn loved the idea and built upon that.

Teddy, our youngest guest, said that she does not like to use Twitter but likes Instagram and, somewhat surprisingly, Facebook. It was surprising because it is “well-known” that young kids are not on Facebook anymore.

Finally, our tip of the week: bit.ly allows you to create custom-branded URLs to co-brand you on Twitter. You can also use Topsy and Social Mention to listen to conversations.

Ralph M. Rivera

Ralph is a programmer and web developer who is the co-owner and technical genius behind both Web.Search.Social and Rahvalor Interactive, where he’s in charge of keeping his team of programmers, coders and developers on track building custom websites and applications. If you need to make things happen on the web in a way that ties into your big-picture marketing goals, Ralph is the one to do it.

He’s been in the business of creative digital services since the late 1980s. He is also an educator, offering his experience and expertise to businesses as they strive to make sense of the world of online marketing, and he teaches web development to inquisitive young minds at Manhattan College in New York City.

Ralph loves whiskey, playing guitar, Halo and relaxing weekend afternoons reading great science fiction by the fireplace.

Carol Lynn Rivera

Carol Lynn is a writer, community manager and your go-to person for planning, strategy and ultimately getting your marketing done. As co-owner of both Web.Search.Social and  Rahvalor Interactive, she builds WordPress sites, manages social communities, writes for email campaigns, blogs or websites, puts together marketing plans and manages the rest of her creative team of writers, designers and developers. She is also the Editor-in-Chief of Web.Search.Social. She has been in the digital marketing business since 1999 and has professionally studied project management as well as search and social marketing.

Carol Lynn loves reading, writing, sunflowers, cupcakes and being able to work with her husband and business partner, Ralph.

Teddie Mucha
Teddie Mucha - Web Development & Social Media Management with Web Search Social

Teddie Mucha – Web Development & Social Media Management with Web Search Social

Teddie is a production assistant at both Web.Search.Social and Rahvalor Interactive where she is quite the Jill-of-all-trades. She helps manage social communities, build websites, create graphics, research, plan and stay organized. When a statistic needs analyzing or a report needs building, Teddie is the go-to person for making things happen.

Teddie loves trying new gluten-free recipes, singing, driving her Prius and anything that comes in the color purple.

Thanks Ralph, Carol Lynn and Teddie!!!

 *and THANKS to all our listeners for tweeting along LIVE with hashtag #unscrambled!

And Thanks again to our sponsor, TribeBoost! (helping you grow your Twitter audience….and be sure to use Coupon Code “unscrambled” for 15% OFF the first month 😉

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Low Budget and Engagement “Marketing,” with Evan Dunn – Ep.16

Wow! We welcomed Evan Dunn, Social Media Specialist with Marketeering Group, and he shared so much truth about social media “marketing.”

Evan Dunn

We discussed lean/no budget marketing, Twitter following tactics, human behavior (when it comes to online interaction), and engagement marketing.

Also, here are the tools/services Evan mentioned:

  • B2B Twitter tool: Socedo App (@socedoapp, founder: @aseemb)
  • Twitter market research and facilitation: Manageflitter (@manageflitter, founder @ke_ga) and Followerwonk (by Moz)
  • Excellent analytics tool with easy viewing and lots of integrated services: Sumall (@sumall)
  • Very effective Twitter follower growth: TribeBoost (@tribeboost)

Thanks Evan!

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beta test show: Content Curation, Yahoo/Tumblr – Ep.0

There’s an easy way to stay in the know and up to date on the changing face of internet interactions. It is called Social Media Unscrambled (@smUnscrambled) – and unscramble is what it is setting out to do.

This talk show podcast, broadcast live on The Fractal Stream by Chris Curran and David Deutsch, will be a half-hour long, interactive show focusing on social media tips, top trends, big shots, and news. Chris Curran’s technological recording expertise from his studio, Fractal Recording, pairs with David Deutsch’s media-based background at Synergi Social, to which clients come if they are “terrified of Twitter, frightened of Facebook, or lost on LinkedIn.” The two complement each other as they chat and joke about the topics in a very “improv” style.

In the show’s test run on Tuesday, May 21, 2013, Chris and David covered a variety of topics, ranging from SEO (Search engine optimization), to Triberr, a site where bloggers can join “tribes” of writers who write about similar topics. They also covered news.me, which connects Facebook and Twitter accounts to allow the user to see what content their followers are sharing, and briefly discussed the importance of LinkedIn, the professional connection site, and Tumblr, a blog site, popular for teenagers, which has recently been purchased by Yahoo!

A goal of the show is to be implemented on other social media sties, especially Twitter, as listeners will be instructed to use #smUnscrambled as they listen and post ideas and questions. Special guests will be given an opportunity to share their knowledge and even promote their businesses, as Curran and Deutsch moderate and utilize their own skills.

Although the show was only a half hour beta test, it showed promise and initiative. In the half hour, the hosts ran out of time to talk about their planned topics, and therefore planned for the next show, giving the listeners something to come back for. As the show improves, it will also start to use the social media tips that it mentioned and the listeners commented on– perhaps leaving the listener with a question and an insight, and the motivation to come back for more.

—Post written by Naomi Barnett, May 21st, 2013

 

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